WINTER WEATHER WORRIES?
Despite the recent poor weather conditions it was business as usual at Slip End Garage. When the staff drive SUBARU there really is no excuse! In fact we’re all looking forward to the return of the snow so we can demonstrate how good our cars really are.
One of the worst winters in living memory has led to a dramatic rise in interest in all-wheel drive vehicles, judging by the number of visitors to this website.
In the 24-day period between December 18 and January 10, when Britain was battered by record levels of snowfall and freezing temperatures, the number of daily visitors to the site increased by 43 per cent compared to average visitor numbers in 2009. On one particularly busy day, January 10, visitor numbers shot up by a remarkable 151 per cent.
Subaru UK Marketing Director, Kenyon Neads, said: “This surge in interest is testament to Subaru’s reputation for surefootedness in all conditions. People understand that in slippery and icy situations there is simply no substitute for our Symmetrical All-Wheel Drive system.”
During the recent Arctic blast, we even took demonstrators to the homes of potential buyers who were snowed in, so that they could experience the go-anywhere abilities of the cars for themselves in the worst of conditions.